Big Test For Mobile Coupons Underway At Kroger Stores
2008-03-13 12:02
Coupons for bleach, diapers and toilet paper are coming to the phone, targeting 25 to 34-year-olds, who likely have growing families, but may not read newspapers or take time to clip coupons. Procter & Gamble, Clorox, Del Monte, General Mills and Kimberly-Clark are teaming with Kroger and mobile coupon company Cellfire for what is being called the biggest test of wireless coupons to date, Adage reports.
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