Football Fanatics and Outback Steakhouse Partner for Fall Football Promotion

Football Fanatics has formed a partnership with Outback Steakhouse, to introduce Outback's new Aussie Autumn Entrees while promoting Football Fanatics to the Outback audience. Outback Steakhouse customers, who order an Aussie Autumn Entrée and a Coca Cola product, will receive a $10.00 Gift Certificate good for any merchandise found on Football Fanatics' online store, http://www.footballfanatics.com/outback.

"We are very excited about this great sales promotion with Outback Steakhouse," says Brian Swallow, VP of Sales/Marketing for Football Fanatics, Inc. "It's a great opportunity to provide Outback customers a fantastic shopping experience as we introduce some of them to our brand, while giving our past customers a nice incentive to come back and shop with Football Fanatics," The partnership provides an opportunity for Football Fanatics, the leading online retailer of officially licensed collegiate merchandise to reach an offline market, while further strengthening Outback Steakhouse's sports marketing presence.

In addition to the $10.00 Gift Certificate, customers will also be entered to win a trip to this year's Outback Bowl. Other prizes include two tickets to a college bowl game of the winner's choice, as well as Football Fanatics and Outback Steakhouse gift cards. For all promotional gift certificate orders over $50.00, Football Fanatics will donate $1.00 to Outback Steakhouse Madden Miles benefiting the Juvenile Diabetes Research Foundation (JDRF) and the Muscular Dystrophy Association (MDA).